Municipal aggregation is such a powerful tool for climate action. Residents and local businesses can save money and switch to renewable electricity at the same time. It’s a win-win for people and the planet. But is there a way to coax or cajole people to do more? 

What if your default program was 100% renewable? The DPU data shows that often more than 90% of subscribers sign-up for (or stick with) the default option. Sometimes, those default options are a little more expensive than the other options. But, people sign up for them anyway. Human nature is a wonderful thing! So why not leverage it for a more sustainable future? Your community could shift from incremental change to immediate, large-scale impact. 

We at Green Beverly believe that a sustainable future should be the easiest choice for your residents. A 100% renewable default leverages the purchasing power of your municipality to stabilize energy costs, protect citizens from the volatility of fossil fuel markets, and drive a more sustainable future.


Still unsure? Here are some of the municipalities that already have 100% renewable energy as their default option: